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Friday, December 10, 2010

You asked and we listened, e.l.f. has Foundation!  Achieve a flawless complexion with the new silky smooth e.l.f. studio Foundation. The lightweight and oil-free formula blends in naturally for a beautiful semi-matte finish. Applies easily and lasts all day for radiant looking skin. It also provides SPF-15 to protect your skin against sun damage.  To use just apply with a foundation brush or sponge. Blend in completely for a silky and sheer effect, or blend in less for a fuller coverage that evens out the skin tone.  Here’s what others are saying about this new item!
Nellie from FL said this about the Foundation “Great value. This foundation is wonderful! A little goes a long way. The color matches my skin perfectly (Caramel) and is long lasting. I applied it at 7:00 am and still at 7:00 pm my makeup looked good. My skin feels soft and the coverage is great. This foundation gives you a photo finish look. The bottle dispenses a good amount of foundation to use on the entire face. I finish with the SPF 45 sunscreen UVA/UVB protection. Great combination.”
{Achelle is the Creative Director, Brand Ambassador and official Makeup Artist for e.l.f. cosmetics}

51 comments email to a friend print this page tags: achelle   cosmetics   e.l.f.   
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Duominerd wrote:
1) 12/6/2010 10:18:30 AM
looking forward to try it =)
Reply to this
Kelly Nicole wrote:
2) 12/6/2010 10:27:00 AM
I'm definitely going to try this out soon.
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tennisbabe8604 wrote:
3) 12/6/2010 10:28:09 AM
Now that I've found E.L.F. and fell in love with the products, this would be one that I would like to try. I've never used concealer or foundation before, and if it's oilfree, then I definitely want to try it!
Reply to this
bobjesky wrote:
4) 12/6/2010 11:59:25 AM
excited to read some reviews on this!
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Sj wrote:
5) 12/6/2010 1:31:51 PM
That looks cool. Definitely worth investigating. I hope it comes in a lot of colors.
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caseytran wrote:
6) 12/6/2010 3:44:23 PM
oh definitely trying either this new product or the mineral make up soon! looks like a great product.
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captiveheart wrote:
7) 12/6/2010 8:31:42 PM
I've been looking for a light liquid foundation like this for almost a year, I'm going to have to get this and try it. All of your stuff is so good so I wouldn't imagine this being any different.
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AmyVA wrote:
8) 12/6/2010 10:48:01 PM
Yaayy! This looks so great! Foundation totally intimidates me because there are so many out there and many are sooo expensive - I just never bother to wear it. But this might just be the perfect thing - great price, sun protection (THANK YOU!) and NOT TESTED ON ANIMALS!! I can't wait to try it out! :)
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PinkStar26 wrote:
9) 12/9/2010 2:23:55 PM
I can't wait to try it! When I get my hands on some, i'll be sure to do a complete review on it. =)
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yazzy wrote:
10) 12/9/2010 9:11:06 PM
I just ordered mine and I am soo excited to try it!
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Mery wrote:
11) 12/10/2010 8:54:41 AM
I will try it
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LIVY wrote:
12) 12/10/2010 9:27:19 AM
How excellent! I've been wanting this for so long!
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Sandyh83 wrote:
13) 12/10/2010 9:33:56 AM
This product is amazing!! A little truly does go a long way and I don't even have to use concealer before applying this foundation!!! Love!!!!!
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RLM0609 wrote:
14) 12/10/2010 9:36:07 AM
I've just started using elf...I have a couple of the products now and should have a package coming in the mail today with more! :) Can't wait to try this out, too! **Any suggestions from all of you "users" on the best products??
1 Reply | Reply to this | Open Thread
Happy Girl! wrote:
15) 12/10/2010 9:38:43 AM
To find something that will last all day is a dream for a Fla girl! Have to give this a try and the SPF of 45 is a nice bonus.... Why pay more when you can just log onto ELF..
Reply to this
AR wrote:
16) 12/10/2010 9:38:57 AM
I have been wearing mineral foundation for years and thought I'd give liquid a try again. I was thrilled with the coverage and this product in general. Another reminder why I'm hooked on ELF.
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CherieA wrote:
17) 12/10/2010 9:38:59 AM
Can't wait for mine to come in the mail so I can try it out! :)
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ydissac wrote:
18) 12/10/2010 9:39:58 AM
Definitely gonna try this out!
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Meekmica wrote:
19) 12/10/2010 9:40:01 AM
Foudation under ten dollars! What a great deal, how could we discover out right shade?
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lomobecks wrote:
20) 12/10/2010 9:40:19 AM
Oh my gosh, I'm SO excited to try this!
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moochiegirl98 wrote:
21) 12/10/2010 9:45:50 AM
I recently starting using e.l.f. cosmetics and can't wait to try this one!
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maegurl13 wrote:
22) 12/10/2010 9:47:25 AM
Definetly going to order this on my next order coming up!!! Looks amazing!
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starduste wrote:
23) 12/10/2010 9:48:19 AM
may give it a try :)
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Micmeyer wrote:
24) 12/10/2010 9:53:41 AM
I ordered this foundation and love it!!! The colors is a little to light for my skin tone, but i can make it work!
Reply to this
lesliej wrote:
25) 12/10/2010 9:57:13 AM
I can't wait to try this! It's nice to be able to find a really great foundation with good coverage and spf.
Reply to this
JBird wrote:
26) 12/10/2010 9:58:00 AM
I will definately try the foundation. E.L.F. products are high quality beauty products at affordable prices. Love Love Love E.L.F.!!
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sandra774 wrote:
27) 12/10/2010 10:20:23 AM
This will definitely be on my holiday wish list.
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ThickMadame80 wrote:
28) 12/10/2010 10:50:35 AM
I am going to try this & hopefully the shade works for darker skin tones. I love ELF.
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DDSS2000 wrote:
29) 12/10/2010 11:24:31 AM
What a perfect solution, plus it dispenses much easier than having to hold the bottle upside down!! Definately something to add to my next order.
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Ajay wrote:
30) 12/10/2010 1:59:46 PM
I am tooo excited for this!
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VickylInman wrote:
31) 12/10/2010 8:15:25 PM
I'm tempted... look's like I'm adding this to my "Christmas Wish list". :)
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Yeli wrote:
32) 12/10/2010 9:05:53 PM
Can't wait to try it!
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soccergirl<33 wrote:
33) 12/10/2010 9:58:38 PM
AHH! This is so cool!!!! I cannot wait to place my next order! thanks ELF! :-D
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Blondielocksgurl wrote:
34) 12/11/2010 5:14:45 AM
I am looking forward to trying this out.
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sammienicholec wrote:
35) 12/11/2010 1:31:29 PM
I like using ELF... everything seems affordable and good.
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addie45 wrote:
36) 12/11/2010 2:11:45 PM
So glad they have a liquid foundation for those of us who have been using that type for many years. Mineral makeup just doesn't work for me. Thanks E.L.F. for this great product.
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xxsabasuperiorxx wrote:
37) 12/12/2010 2:48:23 AM
im ordering this ASAP!
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Chick97 wrote:
38) 12/12/2010 10:06:34 PM
I so want to try this out I was one of those people who asked you guys could come out with a foundation and I am grateful that your costumer service is this awesome THANKS ELF!!
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makeuploverrr wrote:
39) 12/12/2010 11:54:28 PM
sounds great! ill have to try it out(:
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TheAshes wrote:
40) 12/13/2010 12:01:02 AM
Great way to round out the face line. :)
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TheAshes wrote:
41) 12/13/2010 12:01:09 AM
Great way to round out the face line. :)
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LiisK wrote:
42) 12/13/2010 6:49:14 AM
I'd appreciate if e.l.f. would also make a VERY light neutral (not pink, not orange, not yellow but a slightly ashy neutral tone, fair olive with a tad of green) foundation. I think others would want it too, if only to mix their already existing foundations lighter during the winter.
Reply to this
eveymg01 wrote:
43) 12/13/2010 1:01:56 PM
I am so happy you guys are carrying foundation now. I am placing my order for it. I love the color choices also.
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mspinksuga wrote:
44) 12/14/2010 8:56:52 AM
this sounds great....i cant wait to try
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mandasparkle wrote:
45) 12/14/2010 5:25:35 PM
Awesome! Can't wait to try it out. I'm glad there is SPF in it!
Reply to this
Love this! wrote:
46) 12/17/2010 6:20:24 PM
I have this foundation and it sits in my drawer along with my other $50 foundations and this is by far one of the best!! Ladies no need ot spend top dollar for any makeup. I truly love this and all my other elf products. I must add that I have the oiliest eyelids and have spent hundreds on eyeshadow and elf is the only eyeshadow that wont crease (of course with primer.) I LOVE ELF!!!!!!
Reply to this
Tinyk wrote:
47) 12/19/2010 8:47:42 PM
I lovee this ! I just ordered my second one , Works Amazingly !
Reply to this
mslipsticklvr2010 wrote:
48) 12/27/2010 5:15:48 PM
WOW! I was not sure how this foundation would work out for me being a lower end product but this foundation is the best I have used so far! I have lots of foundations from high end to low end and all from different well known cosmetic companies but they all failed me in some aspect. My complaint with most foundations is that they clogged my pores and I would sweat then have to reapply. This foundation didn't clog my pores and I didn't sweat at all- even in a hot kitchen! My skin looked beautiful and flawless and I never had to touch up, a first for me. My husband even commented on my skin looking "very pretty". Kudos to you ELF for coming up with a winner. I have purchased more colors and have spread the word. I would also advise to use it with their primer. Thank you ELF.
Reply to this
KimmyRose89 wrote:
49) 12/29/2010 1:29:15 AM
I absolutely love this product! I got it in a shade to dark so I'm going to order a different shade ASAP! Thanks so much for creating this! My friend used it and it a;most completely "erased" her freckles :)
Reply to this
BeautyQT wrote:
50) 1/20/2011 4:18:31 PM
I have been reviewing the comments about the foundation and for the most part it is positive. Seems like poeple with oilier skin may have problems unless they use a primer. My skin is acnegenic, but not really oily. The most consistent concern seems to be finding the right shade. Have you considered using models or a comparison chart to help out? I am used to having to blend 2 colors and the price is a lot better than buying 2 cosmetic counter brands. Finally, Thank you so much for expanding your foundation colors for deeper tones. I will probably try the three deepest shades with my next order (as soon as cocoa comes back in stock).
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