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e.l.f. Mineral Personal Blend Foundation

Monday, July 04, 2011

Check the newest e.l.f. Mineral item the Personal Blend Foundation.  Create customized mineral based color for a perfect match, year-round! Housed in a unique quad chamber for the perfect mix, the weightless mineral formulation blends seamlessly into skin and contains natural skin protecting SPF 15 and is 100% mineral based with no parabens, preservatives or chemical dyes. Infused with key Vitamin E for rich antioxidants that hydrate and replenish the skin. The inner dial allows you to control the amount of product dispensed so you can create your customized color and keep the powder closed for clean and easy use every time. To apply move the dial opening to desired color and shake back and forth to get excess powder into tray. Gently glide over powder with a brush and tap off excess. Apply to areas of the face that need coverage by working into skin in a circular motion. When not in use, move the dial opening in-between two colors to close.

Here’s what others are saying about this great new item!

Chaneya from Georgia said: “So I bought this product because I always wanted to try a mineral foundation without spending an arm and a leg. This by far is the best powder foundation I have ever used. It is so easy to apply and the mixture of colors matched perfectly with my skin tone. I'm definitely gonna continue to buy this in the future. And honestly it comes with ALOT of product so you don't need much and you get what you pay for!”

{Achelle is the Creative Director, Brand Ambassador and official Makeup Artist for e.l.f. cosmetics. To learn more, check out}


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Makeup Maven85 wrote:
1) 7/4/2011 9:24:44 AM
I LOVE Mineral foundation because it makes my skin look and feel so smooth and natural. It isn't heavy and I like how light the product is! ELF never disappoints me!
1 Reply | Reply to this | Open Thread
Kayla R wrote:
2) 7/4/2011 9:29:06 AM
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lynnette h wrote:
3) 7/4/2011 9:37:09 AM
this sounds great! i love my minerals, but hate the containers they usually come in. definitely going to look into this!
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sneakerqueen87 wrote:
4) 7/4/2011 9:38:09 AM
cant wait to try this product. im sure it will be great
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Kelseyy wrote:
5) 7/4/2011 9:38:45 AM
I think this is great! I hate having to buy a new powder for different times of the year. Now I can just use one, or even mix two!
1 Reply | Reply to this | Open Thread
<333 wrote:
6) 7/4/2011 9:41:12 AM
Mineral products are usual great . I'll have to give this one a try , i haven't yet .
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Emsohio wrote:
7) 7/4/2011 9:57:30 AM
What a great concept! Being able to control the amount of product that comes out - because countless times I have wasted product! I Need to try this!
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PrettyDiva wrote:
8) 7/4/2011 9:59:52 AM
This mineral foundation is GREAT in so many ways! Unlike traditional foundations, it doesn't contain any ingredients to clog your pores. It is healthy for your skin and body (no harsh chemicals to worry about!). You can customize your own individual shade match. Therefore, no matter the season, you'll always be left with an absolutely fresh, polished complexion that other's will think that you were naturally born with! And, it has SPF 15 in it, which is perfect for protecting one's skin from the harmful effects of the sun. We all want to look as young as we can for as long as we can, therefore sun protection is a MUST! Kudos to E.L.F. for providing such a wonderful product that all of us makeup lovers can enjoy! You get two BIG thumbs up from me!!
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makeupdiva32 wrote:
9) 7/4/2011 10:05:24 AM
if only they made it n my shade
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xgabsterrx wrote:
10) 7/4/2011 10:08:29 AM
I can't wait to try this product. It sounds great and perfect for my sensitive skin!
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ola90210 wrote:
11) 7/4/2011 10:21:13 AM
This sounds like a great idea, especially for those ladies that have trouble finding a foundation that matches their skintone. I very rarely wear foundation because it feels heavy on, but this sounds like a very wearable foundation. I have sensitive skin, so I love love love that this doesn't contain preservatives or parabens AND has vitamin E. Might be giving this a try.
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Kash wrote:
12) 7/4/2011 10:22:22 AM
I love mineral anything and this just made my day! I think I'm gonna buy two of these because I know that they will run out of stock very quickly
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margs wrote:
13) 7/4/2011 10:23:31 AM
great!! i cant wait to try it (:
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a.owl wrote:
14) 7/4/2011 10:43:19 AM
love this stuff! Its nice for summer too, because not only does it have SPF in it, but i can darken the shade some as i tan more.
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mona G wrote:
15) 7/4/2011 10:58:23 AM
I think it is nice that this makeup has a dial on it to allow access to the amount of makeup you would want to use.
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Squeetles wrote:
16) 7/4/2011 11:07:49 AM
I can't wait to get this. My roommate has it and her skin is normally pretty blotchy but with the mineral make-up it covers up everything so well and makes her skin look amazing. I'm really looking forward to being able to buy it with my next paycheck!
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Aunt Amy wrote:
17) 7/4/2011 11:11:47 AM
I have 3 young teen nieces. My sister and brother-in-law want them to keep their makeup in natural tones. e.l.f. is perfect for a doting aunt--I can give them oodles of it, for not too much money. I love e.l.f.!
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xXxHannahxXx wrote:
18) 7/4/2011 11:14:55 AM
I've never used a powder foundation before, and this seems like the perfect one to try :]. And, this may be a silly question, but do you use it on its own...or over liquid foundation...thanks in advance for any replies :]
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19) 7/4/2011 11:18:56 AM
Am excited to try this out.. I think its gonna become one of my favoriye products that will replace my expensive alternative.. :)
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caruul wrote:
20) 7/4/2011 11:26:38 AM
I can't wait to try this new foundation!
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FashionGuru wrote:
21) 7/4/2011 11:30:18 AM
Love mineral makeup!
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shelesmit wrote:
22) 7/4/2011 11:41:01 AM
I've always wanted to try mineral make up, but I'm afraid it would make my wrinkles stand out even more. Also that I wouldn't be able to get good enough coverage without looking like I caked it on.. After reading this blog it makes me want to try it...
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Caceyrae wrote:
23) 7/4/2011 12:03:47 PM
I would like try this. I have heard good things about it.
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cindyyshaw wrote:
24) 7/4/2011 12:07:31 PM
I LOVE mineral foundation. The customization part sounds especially great because I'm so pale in the winter compared to the summer! Haha
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got art wrote:
25) 7/4/2011 12:19:28 PM
As a long time (15 year) customer of Clinique, I can say without reservation that ELF has comparable, if not superior, products, at a fraction of the cost. ELF offers a wide variety of products- including mineral- which Clinique has no offerings in. Customizable color is just another way ELF continually develops product that has a woman's budget, and changing needs by season, in mind. My daughter is 12 and a half and we both recently took advantage of a promotion for the mineral eye shadows- we each picked 5. Not only are they gorgeous and ling lasting; the service and speed of shipping was mind blowing. I can't say enough good things about ELF.
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uncci wrote:
26) 7/4/2011 3:14:42 PM
this is a fab way to try another look...I love mineral products
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Beccalini wrote:
27) 7/5/2011 12:56:40 AM
I love all of the e.l.f. Mineral products! I have been using the mineral foundation for 2 years now and I like it way more than any other bran I have ever used! The coverage is awesome!
Reply to this
Beccalini wrote:
28) 7/5/2011 12:56:53 AM
I love all of the e.l.f. Mineral products! I have been using the mineral foundation for 2 years now and I like it way more than any other bran I have ever used! The coverage is awesome!
Reply to this
LiisK wrote:
29) 7/5/2011 4:25:42 AM
Am rather pale so only 2 colors in the Light kit are wearable - I think one of those colors there should have been pure white. Also - the jar is difficult to use - sifter holes are so small that product wont come through. Otherwise a very nice idea.
Reply to this
Bella <3 wrote:
30) 7/7/2011 8:38:19 AM
I never tried E.L.F makeup until a friend had giving it to me as a gift and after that I fell in love wit it. It's easy to apply, natural looking, I love all the lip glosses. I would recommend this brand to everyone.
Reply to this
Camryn wrote:
31) 7/13/2011 8:51:00 PM
Im so so glad one of my friends introduced to me to the elf makeup brand. Im deffinately a bargin shopper and even the drug store makeup brands are rediculously expensive. Withh elf I can get what I need and want for an 8th of the cost. Plus the quality is better than some of the more expensive makeup brands out there. Thanks so much elf!!!!
Reply to this
cutecubanita wrote:
32) 7/13/2011 9:29:18 PM
this is a great product its wonderful i would recommend it to people
Reply to this
Maciiautumn wrote:
33) 7/15/2011 11:56:51 AM
I really cant wait to order this! Sounds like the perfect foundation !
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