Today Only-Get a Fall Look We Love, the Nighttime Drama Kit, and Grab our Editor's Picks for $6!
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Get the Nighttime Drama Kit for ONLY $20! Originally $50, Save 60% on the Nighttime Drama Kit (#51554) - no code required! Offer cannot be applied to previous purchases. Online only. Hurry, offer ends 11:59 PM PST!

Get the Editor's Picks Kit for Just $6! Add a minimum of $25 worth of product to your shopping bag. Add the Editor's Picks Kit(SKU #51552) to your shopping bag, creating a minimum bag value of $45. Enter coupon code EDITOR at checkout to receive the Editor's Picks for $6. One per order at promo price. Offer ends 11:59 PM PST 10/4/2015.
How-to: Eye Enhancing Eyeshadow for Hazel Eyes!
How-to: Eye Enhancing Eyeshadow for Hazel Eyes!

Check out how our guest blogger, Rachel, got these gorgeous eye looks!!

These Eye Enhancing Eyeshadow palettes are really fun. The color combinations aren't something I would have ever put together on my own. Pink, Purple and Blue are my all time favorite colors. Why haven't I put them together on my eye before now?! I've honestly never had Blue, Green or Purple on my eye before today. I have to say, I kinda like it. I actually really like the green look on me. The pigmentation on these were good. I used a dab of water on my brushes to make the colors stand out a little more. I used to never like the color of my eye. I always was frustrated because I didn't have completely brown eyes or completely green eyes or completely blue eyes. I had weird colored eyes with flecks of orange and gold. All of my friends were blond haired and blue eyed. I looked nothing like any of them. As I've gotten older I've really come to love the color of my eyes. Plus, Kelly Clarkson gave us hazel eyed girls some street cred. I think these colors really do a nice job of complementing and making my hazel eyes stand out. The shadows were nice and soft. They blended well and had a little fall out, which I think is normal. You can get 36 eye looks out of this palette. You can't beat that! Onto the swatching and eye looks!












Eye Look from Hazel Eyes 1:

1. Sweep the light pink shade all over your lid until you reach your crease with the Studio Eyeshadow "C" brush

2. Take the purple and put it into your crease and up onto your brow bone. Bring it down slightly onto the pink. I used the Essential Defining Eye brush to apply the purple

3. Take the navy blue and add it to the outer edge of your crease and bring it down slightly onto your upper lash line. I used the Studio Small Precision brush, because I wasn't sure how much navy blue I wanted it add. I could control the width of the navy blue better with that brush

4. Take your Flat Eyeliner brush and dab the navy blue onto your upper lash line as your eyeliner

5. Use your Flat Eyeliner brush with the purple color to line the lower lash line

6. I used e.l.f.'s Mascara Primer and let that dry for about 30 seconds and then I added my 3-in-1 Mascara

7. Dunzo!

Onto palette #2 for Hazel (and green) eyes!













Eye Look from Hazel Eyes 2:

1. Use the very first glittery taupe color and use your Eyeshadow "C" brush to apply it all over your lid until you get to your crease

2. Take your green color and apply it to your crease with the Defining Eye brush

3. Take the 3rd color in the palette, the lighter taupe, and put that right in between the green and the dark taupe to blend the colors together and to help the transition not be so apparent

4. Take the same color and blend it above to green very, very slightly to make the edge of the green blend in better

5. Take your Flat Eyeliner brush and use the green to line both the upper and lower lash lines

6. Add your Mascara Primer and mascara!

7. Gorgeous! 


What do you guys think? Which colors do you use to enhance your natural eye color?! 







RECENT COMMENT "LOL! Thank you. That's such a compliment! ..."


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Angled Eyeliner Brush
Angled Eyeliner Brush

The Studio Brush line just got another new member, the Angled Eyeliner Brush.  This new anti-bacterial, synthetic-haired Taklon brush is softer and more absorbent and can be used with wet or dry products. Be a professional makeup artist and create a flawless look with this e.l.f. Studio brush! This thin pointed brush creates even and accurate color application in one fluid movement. The perfect angled tip of the brush provides exact placement for concentrated color right up to the lash line. Use to apply a thin line of color directly to the lash line for perfect color application. What do you think of this brush?  What other brushes do you want to see in the Studio line?

{Achelle is the Creative Director, Brand Ambassador and official Makeup Artist for e.l.f. cosmetics}



RECENT COMMENT "i've always wanted to try a gel liner....maybe this is the time espec with a brush like this one!!! ..."


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4 top tips to get the most eye compliments!
4 top tips to get the most eye compliments!

 4 top tips to get the most compliments from your eye make-up application  



 1.) Rim inner and outer lashes with black cream pencil.

 2.) Layer two complimentary colors from lid to higher eye crease; dark to light. (Try e.l.f. essential duo eyeshadow cream)    

 3.) Shimmer black shadow applied diagonally on the outer quarter of the eye to accentuate natural eye color

 4.) Trace orbitally around the entire eye and outer corners with a light coordinating shimmering powder and or line


Scott-Vincent Borba

For over a decade, Scott-Vincent Borba has been a renowned innovator in the beauty category and has worked on such esteemed brands such as Hard Candy Cosmetics, Johnson & Johnson®, P&G/Wella-Sebastian, Shiseido/Joico, and Dr. Murad. 

Scott-Vincent helped found E.L.F. Cosmetics with the idea that quality color cosmetics shouldn’t be limited to high-end department stores. Aside from contributing to the monthly blogs, he oversees new product development and leads the brand with head-turning innovation.
Scott-Vincent has been a high-fashion model, TV personality and became a licensed aesthetician to further his credentials and experiences. He founded BORBA, and continues to use his creative thinking to push the envelopes of skin care as we know it.


RECENT COMMENT "Asian eyes are structured differently than Caucasian eyes. The contour area is the same for Caucasia..."


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Mineral Eye Brightener
Mineral Eye Brightener

Check out one of our newest items the e.l.f. Mineral Eye Brightener. Perfect for perking up those tired eyes and diminishing the appearance of dark shadows. Infused with Chamomile, Greet Tea, Mulberry and Vitamins C & E to help nourish, tighten and refresh the delicate skin area! Great for using as an eyeshadow base or around the nose, lips and anywhere you want to brighten and revitalize. To use just take a small brush and sweep over the powder and apply a small amount to the inner and outer corner of the eye to brighten and create an awakened look. Heres what others are saying about this great item.
Aly from Pa said: I was pretty skeptical about this brightener and didn't really expected much. I tried it after work day, very late and my eyes looked really tired. To my surprise it worked like magic! I couldn't believe what I saw in the mirror: my eyes had a fresh look as if I just woke up!! No dark circles and tired look!! Not it's my must have!!!
I'd give 10 out of 5 stars! Great work, Elf!!!
Courtelflover from Ct said: I loved this product! It hid my dark circles and my friends noticed right away!
{Achelle is the Creative Director, Brand Ambassador and official Makeup Artistfor e.l.f. cosmetics}


RECENT COMMENT "im so excited to try this out and the price is amazing..."


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