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New Makeup Collections!
New Makeup Collections!
FRIDAY, AUGUST 28, 2009

Check out the video for our new Medium and Large Makeup Palettes!


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RECENT COMMENT "I had been looking for a smokey eye kit for a long time but I did not want to spend a fortune. I fo..."


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Mineral Lip Gloss Makes Me Feel Like A Trophy Wife
Mineral Lip Gloss Makes Me Feel Like A Trophy Wife
THURSDAY, AUGUST 06, 2009

I don’t wear a lot of makeup.  I really don’t wear a lot of makeup when it’s hot outside.  I have to do a little something with my eyes.  (I’ve written before how my husband and sons have been blessed in the brow and eyelash area.  Me – not so much.)  Fortunately, my skin is relatively clear.  Also, I have nice lips – a little gloss or lip color and I’m good to go. 

My lips are where I have fun with makeup.  In the summer, I love lip glosses.  It’s the ultimate hot weather beauty pick-me-up.  I’m constantly looking for new ones to try out.  My current favorite is Eyes Lips Face’s “Trophy Wife” http://www.eyeslipsface.com/products_minerals.asp?dept_id=1396.  I like the name.  (I’m my husband’s “trophy wife”.  Okay, I’m only his wife, but I just like the way trophy wife sounds.  I am a prize.  He is too.)  I like that the mineral formula is smooth when I apply it to my lips.  I like that the gloss looks good alone and on top of my other lipsticks.  I like that it gives my lips a nice shine without being too greasy looking.  (I hate when lip glosses make me look like I’m wearing Vaseline or like I just finished eating a bucket of fried chicken!)  Most of all, I love that it makes my lips look luscious - something that my husband especially appreciates! 
 

soundboard.com A BIG KISS
Kimberly Coleman
Kimberly Coleman, a wife and mom of two sons, writes and speaks about parenting in the NYC Metro area. She received a BA in History-Sociology from Columbia College in New York. After college, she worked in finance and research for eight years. 
 
After giving birth to her first son, Kimberly switched careers. Since then, she has written for top Internet parenting sites, regional parenting publications and community newspapers. She is also the founder of Mom in the City (www.mominthecity.com), a blog for moms of toddlers and preschoolers.



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RECENT COMMENT "looks good; I need me some of that...."


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Pre Teen Makeup 101 - by Ciaran Blumenfeld
Pre Teen Makeup 101 - by Ciaran Blumenfeld
SUNDAY, JULY 26, 2009

I remember my first encounters with my mom’s makeup so very fondly. There were the “free with purchase” lipstick cast-offs that I got to keep and wear, on special occasions only. When I turned 13, my mom passed along a tube of mascara. It was a slim silver wand of midnight blue that caked and gunked and yet I felt like I was practically a grown up when I wore it.
 
Now I have a 12, almost 13 year old of my own. But no gunky mascara to share! For the last year our family policy has been that she is allowed to wear light colored lip gloss, and face powder. But eye makeup and anything else is reserved for on stage appearances (dance, theater etc) only.   Problem is, her peers have been layering on the eyeshadow, mascara, liner and blush since the beginning of 6th grade. There are days at drop off that I wonder whether we are here for elementary school or for the matinee performance of Rent. I’m thinking that half the parents did not see their kids leave home this way. This is a school bathroom a.m. hack job, Fuschia eyeshadow is not for the faint hearted. Or 12 year olds. This is, in fact the school rules. No eyeshadow until 7th grade.   Guess what grade my girl is entering in fall? And guess what make-up item she is itching to get ahold of? I’ve caught her eyeing the goods lined up on my vanity. I believe the time has come to buy her some make up of her own. No fuschia for her though. I’m not letting my girl go in there looking like a clown. We’re sitting down this summer and playing with make up. I’m teaching her how to choose colors and how to use tools.   I’ll be honest with you though, she doesn’t need makeup. Not the lipgloss, or the eyeshadow. Her long dark lashes and naturally beautiful coloring are a picture of what great artists strive to achieve. Which is exactly the sort of thing my mother said to me at this age. My daughter is perfect in her present beauty. But if she’s going to experiment, I’m there for her.. It’s hard to imagine at the moment, but there’s a fair chance she might get even more gorgeous as she grows up,
Ciaran Blumenfeld, the founder of Momfluential, is a modern storyteller who started her career doing advertising copywriting and creating marketing campaigns in the non profit world. Since the arrival of Ciaran’s four children, she has re-focussed her writing skills on the online world, generating engaging content and product reviews for multiple sites.
In the past three years, Ciaran has written over 500 “stories”, ranging from baby naming, to discussing the birds and bees, and poking fun at my own quest for the holy rolling grail of parenthood, the “perfect stroller”. She has interviewed celebrities about their choice of products for their children, covered red carpet events and trade shows and met with many of her own design icons.
Ciaran knows how to help your company “dress for success” by evaluating your marketing materials, your website and your online presence. She can help you perfect your company’s story and make it memorable and meaningful for your potential customers. She can also suggest ways to use social media and “Word of Mom”/guerilla marketing tactics to spread your story to a wider audience.

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RECENT COMMENT "I think the experimentation is part of learning make-up. The too heavy eyeliner; the clumpy mascara;..."


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What Products Do You Need and Love?
What Products Do You Need and Love?
FRIDAY, JULY 03, 2009

Ok.  I don’t want to live in my own creative bubble.  I want to know what my elf fans love about their products?  What don’t you like?  What delivery system do you like for lip gloss (tube, click pen, brush tip, sponge tip, balm, roller ball etc)?  What product do you need that no one has created yet?  I want to make you even more beautiful that what you already are!!!!  They only way I can do that is to listen to your needs and requests.  Tell me what is your favorite scent, your favorite colors or if you want to see more glitter!  You can help me re-invent beauty.  So what are you doing pondering this blog entry.....tell me what you want and need and love!

XOXO Scott-Vincent BORBA
Celebrity Esthetician and Make-up Artist


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RECENT COMMENT "I WOOULD LOOOOOVE TO SEE ELF COME UP WITH A MINERAL FACE PRIMER...."


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