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beauty blog
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Glossing Over the Holidays
Glossing Over the HolidaysTHURSDAY, DECEMBER 10, 2009 You may think of ornaments, trees and family gatherings. But when I think of the holidays, I think: lip gloss. Every year I look forward to the holiday season as my chance to stock up on the stuff. I’m a bit of a lip gloss freak. A collector. A connoisseur. As such I enjoy a nice melon flavored balm in the heat of summer. But it’s the winter glosses that I want to snuggle with up for a nice cozy snogfest. For starters there is the palette. No wimpy shades here. In the washed out grey of winter we’re all thirsting for color. Reds, burgundies, browns, purples. Frosty or a sheer stain, the pots, tubes, and tins at every checkout register catch my eye. It’s not just the colors that make my mouth water. The scents and flavors of winter glosses are almost as rich as the holiday treats that threaten to adhere to my thighs. You know the phrase “A moment on the lips, forever on the hips?” Well… this does not apply to lip gloss. And so I indulge. I indulge in pumpkin lattes and peppermint sticks, snickerdoodles, and cinnamon buns. How can I resist the allure of sugar plums and hot cocoa that won’t make me gain an ounce? I’m not sure who invented the tradition of stuffing stockings with lip gloss. I just know one thing: I could kiss them!  Ciaran Blumenfeld, the founder of www.Momfluential.com, is a modern storyteller who started her career doing advertising copywriting and creating marketing campaigns in the non profit world. Since the arrival of Ciaran’s four children, she has re-focussed her writing skills on the online world, generating engaging content and product reviews for multiple sites. READ MORE...  RECENT COMMENT "A pleasure to read, and wonderfully written, I am sure that you are used to hearing that. Over ten y..."  4 COMMENTS  ADD A COMMENT  TELL A FRIEND PRINT THIS
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I'm a Whrrl Girl!
I'm a Whrrl Girl!TUESDAY, OCTOBER 27, 2009 At times it feels like my life is not only the fast lane, it’s on the autobahn! That’s why I was thrilled to discover Whrrl. It’s a mobile and Web application that allows me to tell my stories on the run - live from the scene - and then share them with my friends and family, as well as my readers on various blogs.
I’ve never had the patience for scrapbooking and I’ve always been an in-the-moment type of gal. With Whrrl, I can take a few snapshots, add in my comments and a text slide or two, and share an event with my pals before I’ve even left the party. It’s super fast, and super easy. Whrrl works with my camera phone via their iPhone app, or via SMS text on any other mobile phone.
If your friends are also on Whrrl, then you can build your stories together and collaborate, sharing your photos from a single event. This was the case when I recently hosted an ELF MUAH (Makeup at Home) party, where several of my friends in attendance, were also telling their stories live via Whrrl.. Check out our Whrrl MUAH party here: You can also search for #MUAH on Whrrl and see some of the other successful MUAH parties.
Whrrl stories don’t always end on the scene. After you get home, you can add in your photos from your digital camera, and polish your story from the Web. You can even add more text slides, rearrange your pictures, and send out the finished product via email or as a Twitter or Facebook update (which you can also do from your phone).
Whrrl is a great way to check out what’s going on right now. It’s fun to view other people’s stories as they happen. To sign up, you can use Facebook Connect to quickly and easily connect to all your Facebook friends who are already on Whrrl.
Who’s Whrrling near you? Go to Whrrl.com and find out!
Ciaran Blumenfeld, the founder of www.Momfluential.com, is a modern storyteller who started her career doing advertising copywriting and creating marketing campaigns in the non profit world. Since the arrival of Ciaran’s four children, she has re-focused her writing skills on the online world, generating engaging content and product reviews for multiple sites. READ MORE... RECENT COMMENT "i've never heard of that website before so i'm glad you blogged about it!..." 2 COMMENTS ADD A COMMENT TELL A FRIEND PRINT THIS
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Pre Teen Makeup 101 - by Ciaran Blumenfeld
Pre Teen Makeup 101 - by Ciaran BlumenfeldSUNDAY, JULY 26, 2009 I remember my first encounters with my mom’s makeup so very fondly. There were the “free with purchase” lipstick cast-offs that I got to keep and wear, on special occasions only. When I turned 13, my mom passed along a tube of mascara. It was a slim silver wand of midnight blue that caked and gunked and yet I felt like I was practically a grown up when I wore it.
Now I have a 12, almost 13 year old of my own. But no gunky mascara to share! For the last year our family policy has been that she is allowed to wear light colored lip gloss, and face powder. But eye makeup and anything else is reserved for on stage appearances (dance, theater etc) only.
Problem is, her peers have been layering on the eyeshadow, mascara, liner and blush since the beginning of 6th grade. There are days at drop off that I wonder whether we are here for elementary school or for the matinee performance of Rent. I’m thinking that half the parents did not see their kids leave home this way. This is a school bathroom a.m. hack job, Fuschia eyeshadow is not for the faint hearted. Or 12 year olds. This is, in fact the school rules. No eyeshadow until 7th grade.
Guess what grade my girl is entering in fall? And guess what make-up item she is itching to get ahold of? I’ve caught her eyeing the goods lined up on my vanity. I believe the time has come to buy her some make up of her own. No fuschia for her though. I’m not letting my girl go in there looking like a clown. We’re sitting down this summer and playing with make up. I’m teaching her how to choose colors and how to use tools.
I’ll be honest with you though, she doesn’t need makeup. Not the lipgloss, or the eyeshadow. Her long dark lashes and naturally beautiful coloring are a picture of what great artists strive to achieve. Which is exactly the sort of thing my mother said to me at this age. My daughter is perfect in her present beauty. But if she’s going to experiment, I’m there for her.. It’s hard to imagine at the moment, but there’s a fair chance she might get even more gorgeous as she grows up,
Ciaran Blumenfeld, the founder of Momfluential, is a modern storyteller who started her career doing advertising copywriting and creating marketing campaigns in the non profit world. Since the arrival of Ciaran’s four children, she has re-focussed her writing skills on the online world, generating engaging content and product reviews for multiple sites.
In the past three years, Ciaran has written over 500 “stories”, ranging from baby naming, to discussing the birds and bees, and poking fun at my own quest for the holy rolling grail of parenthood, the “perfect stroller”. She has interviewed celebrities about their choice of products for their children, covered red carpet events and trade shows and met with many of her own design icons.
Ciaran knows how to help your company “dress for success” by evaluating your marketing materials, your website and your online presence. She can help you perfect your company’s story and make it memorable and meaningful for your potential customers. She can also suggest ways to use social media and “Word of Mom”/guerilla marketing tactics to spread your story to a wider audience.
READ MORE... RECENT COMMENT "I think the experimentation is part of learning make-up. The too heavy eyeliner; the clumpy mascara;..." 7 COMMENTS ADD A COMMENT TELL A FRIEND PRINT THIS
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