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e.l.f. how-to: black tie beauty!
e.l.f. how-to: black tie beauty!
TUESDAY, MAY 19, 2015

Our calendar has been pretty full this month...There's so much to celebrate in May, with proms, graduations, and weddings galore! Need a great, versatile look for a formal event this spring? We pulled together a showstopping, elegant look that's perfect for any event. Behold, the black tie beauty!

1) First, we created a sleek cat eye using our Cream Eyeliner in Black, applied with our Small Precision Brush

2) Using the included tweezers and lash glue, we applied lashes from our Studio Lash Collection in Everyday

3) This look needed a soft contour, so we used the bronzer from our Contouring Blush & Bronzing Powder in Fiji in the hollows of the cheeks with the Small Tapered Brush.

4) We wanted a bright pink lip for this look, with lasting power! We outlined the lips with the Lip Lock Pencil to prevent any transferring and feathering.

5) To ensure the lip would really last, we lined the lips using our Lip Liner & Blending Brush in Fuchsia.

6) To finish off, we filled in the lips using our Matte Lip Color in Fuchsia!



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meet meisha!: boho beauty basics
meet meisha!: boho beauty basics
THURSDAY, MAY 14, 2015

Meet Meisha, one of the stars in our play beautifully short film! We fell in love with her cool attitude and boho flair! (And she's also a karaoke queen...who knew!?)

Our chief makeup artist Achelle Dunaway created this boho-beautiful look on Meisha for our short film, and we're still obsessed. Here's how we did it...

1.) We started with our Moisturizing Foundation Stick in Coffee on Meisha, blending out with our Stipple Brush. Achelle then used our Complete Coverage Concealer in Dark to conceal any blemishes, as well as the lighter shades to highlight.

2.) Achelle then used the Flawless Eyeshadow in Rio de Janeiro, using the lime green Crease shade as the base (For a more vibrant look!) and blending the dark green Line shade as an accent. She finished off the eyes with the Mineral Infused Mascara.

3.) Next, we used the white shade of the Shimmer Palette for some additional highlighting in her browbone and corners of her eyes, then the pink shade on Meisha's cheekbones.

4.) After brushing Meisha's brows in place, we shaped and set them using the Brow Kit in Dark.

5.) With those bolder eyes, Meisha needed a subtler lip. We topped her lips with our Essential Lipstick in Fantasy, then finished if off with our Super Glossy Lip Shine in Angel!



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e.l.f. how-to: music festival makeup
e.l.f. how-to: music festival makeup
TUESDAY, MAY 12, 2015


Music festival season is upon us! With the warm weather comes long weekends filled with our favorite music. It's also a time for bright, beautiful, boho-inspired makeup! We put together this gorgeous look on our friend Donia that features our favorite spring colors in a vibrant look. Check out the step-by-step:

1. Use our Eyeshadow "C" Brush to apply our Baked Eyeshadow in Enchanted all over lids.

2. Use the shadow end of the Eyeliner & Shadow Stick in Green/Moss to create a "v" shape on the outer portion of your lid. Then, blend with the "C" Brush or a clean finger.

3. Next, use the eyeliner end of the Eyeliner & Shadow Stick to line the lower lash and waterline.

4. Apply lashes from our Lash Collection in Everyday using the incuded tweezers to help place them as close to the natural lash line as possible.

5. With the Blush Brush, apply our Studio Blush in Tickled Pink.

6. Finish it off with our EX-tra Lip Gloss in Marc, and get ready to dance all day!


RECENT COMMENT "The gold and green are absolutely beautiful together. The model is absolutely beautiful, the colors ..."


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e.l.f. how-to: color correcting!
e.l.f. how-to: color correcting!
SATURDAY, MAY 09, 2015

Skin feeling out of sorts lately? Let's tone things down then! Get to know your favorite e.l.f. color correctors and neutralizers, and reveal brighter, even skin!

1. Mineral Pearls in Skin Balancing - Richly infused with all-natural ingredients, swirl with a fluffy brush to even skin tone and give skin a glowing finish.

2. HD Lifting Concealer in Balancing - This lavender shade reduces any dull or sallow yellowness in the skin. Simply dab on and blend with any desired face brush for instant balance!

3. Mineral Infused Face Primer in Tone Adjusting Green - Got red, irritated skin? Use this as a makeup base to neutralize redness and soothe with mineral-infused ingredients.
4. Tone Correcting Powder in Cool - This finishing powder blends four correcting tones perfectly to set makeup all day and reveal even skin!


RECENT COMMENT "I'm so excited to try out these products! I'm all about looking your best with high quality products..."


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