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BEAUTY BLOG
e.l.f. Skin Care Regimen!
e.l.f. Skin Care Regimen!
FRIDAY, MARCH 13, 2015

After months of careful research for the highest quality ingredients, and some voting by our fans, e.l.f. Skin Care has arrived! Add e.l.f. Skin Care to your daily regimen (We've made it super-easy for you to shop the whole set!). Not sure where to get started? Let us clue you in on the ideal regimen for radiant, hydrated skin!:

1.) Soothing Serum - Pat on clean skin, working from the inside of the face out and down the neck. Focus on problem areas and fine lines.

2.) Daily Hydration Moisturizer - Working from your forehead moving down, massage gently into skin until absorbed

3.) Illuminating Eye Cream - To properly apply, gently tap around eye socket and brown bone with your ring finger (This finger applies the least amount of pressure, to avoid accidentally damaging any delicate blood vessels and making dark circles and puffiness worse!)

4.) Nourishing Night Cream - Before bed, on clean skin, pat gently onto face and neck until absorbed.


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How To: Perfectly Purple
How To: Perfectly Purple
TUESDAY, MARCH 10, 2015

The frost is thawing, and spring is definitely in the air! Warm up with some sweet pastel shades, and bust out our new Baked Eyeshadow Trios (They're back in stock and here to stay!). Here's a quick how-to for this perfectly purple look:

1.) Prep lids with the Essential Shadow Lock Primer in Sheer

2.) Use the Studio Blending Brush to pack the lightest color of the Baked Eyeshadow Trio in Lavender Love all over lids

3.) Use the Studio Eyeshadow C Brush to pack the middle color onto the outer half of the lid

4.) Use the Studio Contour Brush to create a “v” of the darkest shade of the trio on the outer most corner of the lid

5.) Use the Studio Cream Eyeliner in Black and the included brush to create a small wing on the top lash line

6.) Finish with the Studio 3-in-1 Mascara

***Tip: Spray your brushes with the Studio Mist & Set to bring out the pigmentation in the Baked Eyeshadows!***


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Spring Break Must-Haves: Road Trip!
Spring Break Must-Haves: Road Trip!
MONDAY, MARCH 02, 2015

Winter is on its way out, and spring is in the air! Heading out on a road trip with friends this Spring Break? Don't forget to take along these makeup must-haves; they're perfect for long drives!

1.) 27 Piece Mini Makeup Collection - A full makeup kit of colors for eyes, lips, and face, in one compact palette! It's the perfect size to toss in your bag, or keep tucked away in your glove box for beauty on the road!

 

2.) Matte Lip Color in Wine - This on-trend color is a perfect transitional lip shade from winter into spring. Plus, there's nothing better than a bold lip to make you look instantly pulled together!

 

3.) Makeup Remover Cleansing Cloths - After a long day of driving, washing your face seems like the last thing you want to do. These cleansing cloths are super-portable, and remove every last trace of makeup—Even stubborn waterproof mascara!


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How To: Your Best Brows
How To: Your Best Brows
FRIDAY, FEBRUARY 27, 2015

Have you shopped the newest member of the e.l.f. brow family? It's our Essential Instant Lift Brow Pencil! These pencils are incredible for getting your best brows ever. They come with a built-in spoolie for easy shaping and blending. Not sure how to use it? Check it out:

1.) Tweeze any stray hairs with our Essential Slant Tweezers. Always err on the side of caution, you can always go back and pluck more if needed! (Overplucked brows are fun for nobody!)

2.) Using the spoolie end of your Essential Instant Lift Brow Pencil, brush your brows into your desired shape.

3.) Using a light hand so as to mimic natural hairs, pencil in brows using the Essential Instant Lift Brow Pencil. Start at the front of the brow, working towards the tail. Use the spoolie end again to blend the color if needed.

4.) Once your brows are filled to your liking, set with the Clear Brow & Lash Mascara.


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