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Buy One Get One 50% Off - PLUS A FREE KABUKI! Add products to cart, creating a minimum value of $30. Then enter code BLACKFRIDAY in the coupon code box at checkout. Your discount will be calculated as 25% off each item. One of two Kabuki Brushes will ship free with your order. Cannot be combined with any other offers or applied to previous purchases. Excludes gift cards, Beauty Bundle Plans, and sale items. Maximum discount $100. Offer valid online only. Offer ends 11:59 PM PST 11/30/2014.

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elf Cosmetics

Volumize lashes with mascara that boosts curls for a dramatic look. Coat your lashes in this Vitamin E enriched formula for lashes that appear fuller and thicker for a long-lasting effect.
Coat lashes from root to tip and build color for desired effect.
Water (Aqua), Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Synthetic Beeswax, Ozokerite, Stearic Acid, Cetearyl Alcohol, Silica, Caprylic/Capric Triglyceride, Triacontanyl PVP, Glyceryl Stearate, PVP, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Triethanolamine, PEG-100 Stearate, Sodium Laureth-12 Sulfate, Phenoxyethanol, Panthenol (Vb), Methylparaben, Propylparaben

e.l.f. Essential Volumizing Mascara

  • $2.00
  • |
  • SIZE .088oz/2.5g
Item #21661
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Volumizing Mascara is rated 3.7778 out of 5 by 36.
Rated 3 out of 5 by from Great! This is great, and it does improve the length of lashes. But when it dries it does shrink a little, and lashes don't look as long. I recommend curling lashes before use. Also, they do leave lashes looking a little thin any applying too much makes them stick together. You have to play with it a bit to get it just right. I like to let it dry between coats, that seems to do the trick.
Date published: 2014-10-31
Rated 5 out of 5 by from Such a great product for such a great price! I just used this product for the first time and it went on wonderfully! Much better than I expected for the price.
Date published: 2014-09-10
Rated 5 out of 5 by from What's not to love? If you're looking for dramatic then this is not for you. If you're looking for natural then bingo! I love this mascara! It provides a natural look and low and behold it doesn't flake! I've used it about 8 times now and wore it all day and zero flaking. I'm simply amazed at the money I've spent in the past on very high priced mascaras and this is great stuff. I'm hooked it's as simple as that.?
Date published: 2014-08-15
Rated 2 out of 5 by from hmm.. this is a good mascara for being only $2 but it dried out very quickly..not good.
Date published: 2014-08-06
Rated 1 out of 5 by from bad brush I got this product for christmas and only had to use it once to know that i didnt like it. The formula is alright, its not bad for the price of this mascara. But my main issue was the brush, the bristles were placed really weird and in a spiral shape, some people may like it but i want a brush that seperates my lashes and coats them well and this brush just doesnt do that for me, it clumps easily and feels really heavy on my lashes.?
Date published: 2014-07-14
Rated 1 out of 5 by from Flaked off I like the way the mascara applies, looks great for about 5 minutes. This flaked off so bad I had it all over my face. Really annoying as it got in my eyes as well...
Date published: 2014-02-12
Rated 5 out of 5 by from my new favorite mascara! I usually use Almay 1-coat thickening mascara, but it's getting too pricey for me. So I decided to try this mascara and it's extremely close to the Almay! I love how it feels on my lashes and it doesn't bother my eyes since I wear contacts! Love it!!
Date published: 2014-01-14
Rated 5 out of 5 by from Great product overall I'm happy I bought it, and it does give off a good amount of volume and it also LENGTHENS the lashes which is fantastic! I'm always looking for great volume mascara and this one really works. Absolutely live it!
Date published: 2014-01-08