Get 50% Off August's Color Crush, Candy Apple Red! Use code CANDY
see details
Save on our sweet Color Crush! Add products to cart, creating a minimum value of $25. Enter code CANDY in the coupon code box at checkout to get 50% Off items in the Color Crush: Candy Apple category. Maximum discount $100. Offer valid online only. Offer ends 11:59 PM PST 8/10/2015.
Lengthen and volumize eyelashes instantly with this Mascara Primer. Revitalize lashes with Pro-Vitamin B5, Hydrolyzed Wheat and Soy Protein-enriched formula. An excellent conditioning base for mascara. Coat each lash with this nourishing primer for lashes that appear naturally thicker, longer and stronger!
  • elf Cosmetics press
  • Apply the Mascara Primer like you would any mascara, but allow Primer to fully dry.
  • Layer on your Mascara as usual, for an enhanced look.
  • Remove with makeup remover.
  • Water (Aqua), Caprylic/Capric Triglyceride, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Euphorbia Cerifera (Candelilla) Wax, Synthetic Beeswax, Cetearyl Alcohol, Stearic Acid, Triethanolamine, Ozokerite, PVP, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate, PEG-100 Stearate, Triacontanyl PVP, Panthenol(Vb5), Benzyl Alcohol, Methylchloroisothiazolinone, Methylisothiazolinone, Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein

    e.l.f. Studio Mascara Primer

    • $3.00
    Item #81421
    Oops! Out of stock
    Sign up here and we'll ping you as soon as it becomes available!
    Stay tuned for your
    back in stock email!
    Thank you, stay tuned for your back in stock email!
    • quantity
    • |
    • Woohoo! Available...

    • Reviews

    Mascara Primer is rated 4.4364 out of 5 by 220.
    Rated 5 out of 5 by from So tiny! This primer makes my mascara do everything it did before, but better. Unfortunately the bottle is incredibly tiny :(
    Date published: 2015-07-29
    Rated 1 out of 5 by from Confused at the rave reviews? I was really looking forward to this being a great primer because of all the wonderful reviews, so I'm bummed. I'm blessed with naturally long and dark lashes, so I'm very picky about how mascara makes my lashes look--don't like clumps, don't like when my lashes get stuck together, don't like when they look spidery and fake. So I thought this primer would be a great way to prep my lashes for mascara, hoping that it would make it easier to apply mascara to my lower lashes without any annoying fallout, and hoping that it would prime my top lashes well for a smooth and sleek application.Uh, that did not happen. Applying this primer is kind of difficult, because it's hard to tell if you're getting good coverage with it. the packaging is ELF's lovely, sleek black product, and the wand is fine and sturdy, which is good. But the formula feels wet and sticky going on, and although it does a good job leanthning my lashes noticeably, it leaves the tips of my lashes looking white even after it has dried. It also pulls my lashes together and makes them clumpy and spidery.When I try to apply mascara over it, it's even worse. The mascara doesn't seem to adhere well with a single coat, but any more than one coat and there is so much clumping of lashes that my eyes look like they're covered in insect legs. I can't get any coverage on the white tips that the primer leaves on my lashes. When I try to do my lower lashes, everything gets painfully stuck together. And yes, I waited a good while for the primer to dry--about 15 minutes, which is ridiculous. After all application is said and done and I've worn the product for a while, it dries out my mascara and I start to get dry, flaky fallout in and around my eyes. Painful. I tried the primer with multiple types of mascaras--waterproof, protein infused, market brands, etc. and the result is the same. Maybe I got a dud, but I wouldn't recommend and I normally LOVE ELF products.
    Date published: 2015-07-27
    Rated 4 out of 5 by from Does get lashs ready for mascara It looks a bit odd to see white lashes, but it does just as they promise, gets the lashes ready for mascara..
    Date published: 2015-07-25
    Rated 5 out of 5 by from THE BOMB!!! This stuff is the bomb dot com!! You MUST invest in this stuff! Especially for those of us few that put mascara on our bottom lashes - you know how every time you apply mascara to the bottom you will mess up and get the mascara everywhere??? Not when you apply this stuff! It is an absolute 'wonder product' for a 'no mistake' mascara application! GET IT!!
    Date published: 2015-07-22
    Rated 5 out of 5 by from Best primer I have used I purchased the primer about a few weeks ago. Thought that it does make a difference. My lashes appear thicker and it doesn't clump up. I have used other brands in the past, and they were more expensive and did not work as good as the elf product. Really happy.
    Date published: 2015-07-22
    Rated 5 out of 5 by from Brow gel I don't us this as a mascara primer, I use it as a brow gel. I;m on my second tube. I've tried various brands, but this gel is the best.
    Date published: 2015-07-12
    Rated 5 out of 5 by from Allows my mascara to wear longer I kind of freaked out when I 1st seen it because it is white, but it works great, makes mascara last longer.
    Date published: 2015-07-10
    Rated 5 out of 5 by from One of my ELF faves If I could choose only one kind of makeup to use for the rest of my life, I would choose mascara. So, naturally, a product like this is perfect for me. I love how this primer adds some length and fullness for my mascara to cling to. I pretty much cry real tears every time I laugh any harder than a giggle, and being a mascara-lover, that could really be an unfortunate mess at times. But I've noticed that my mascara stays on better when I use this primer first...even after a burst of tears. I've also noticed that I do not need to apply as many coats of mascara when I use the primer first, and since I only have to spend $3 on this primer and I usually spend $6-$8 on mascara, using less coats of the more expensive stuff definitely adds to the value of this product. Overall, this is one of my favorite elf products (and I have tried a LOT of elf products). I have repurchased this before and would recommend it. PS I have seen some mixed reviews about some of elf's mascaras. I decided to pick one up one time when I was at Walmart. I don't remember which one I bought, but I was not a fan of the formula. It was dry and clumpy. It's possible that the product had just been sitting on the shelf for a long time and had dried and become clumpy because of that. But all I'm trying to say is that if you have tried an elf mascara before and were not a fan of it, still give this primer a try. I have had two very different experiences with elf mascara primer vs elf mascara...but maybe I just picked up a bad mascara!
    Date published: 2015-07-08
    • 2015-08-04T15:10CST
    • bvseo_cps, prod_bvrr, vn_cps_3.1.5
    • cp_1, bvpage1
    • co_hasreviews, tv_0, tr_220
    • loc_en_US, sid_3181, PRD, sort_mostRecent
    • clientName_elfcosmetics
    • elf cosmetics UK site
    • elf cosmetics French Site
    • elf cosmetics Australia Site
    • elf cosmetics Spain Site
    • elf cosmetics Italy Site
    • elf cosmetics Netherlands Site
    • elf cosmetics Belgium Site
    • elf cosmetics Mexico Site
    • elf cosmetics Romanian Site
    • elf cosmetics Thailand Site
    • elf cosmetics Denmark Site
    • elf cosmetics Sweden Site
    • elf cosmetics Norway Site
    • elf cosmetics Swiss Site
    • PETA
    • Cruelty Free
    • PayPal Certified
    SSL Certificate